How to write meta descriptions for SEO (with good and bad.
When it comes to Search Engine Optimization (SEO), you don't just want to rank highly on search results. You also want people to click through to your website. Learn why good title tags and meta descriptions are incredibly important to SEO and enticing searchers onto your website.
Page description meta tag. The text you put in the description meta tag lets you influence the page description shown in search results and when your page is shared. I say influence because you can never guarantee that search engines will use your description or choose the introduction from your page.
An SEO-optimized product description highlights the key features and benefits it offers, rather than promoting more. To sum it up, generating SEO-optimized descriptions is an ongoing process. When you are done writing a commercial copy, review it after a while and find a room for enhancement.
Description: Google calls this the snippet. Most SEOs refer to this as the meta description or description. Google’s machines most often choose the description you write and use in your page’s HTML meta tag — if it contains the best possible information to display for a given search. Otherwise, Google’s algorithm will excerpt information from the actual page’s content.
How to write a meta title. Now we’re ready to start writing! After you’ve done your keyword research, writing a meta title is fairly easy because the majority of the legwork has already been done.
As we continue our series on the All in One SEO Pack plugin, we will now show you how to set your SEO Title and Description.This plugin uses your Page and Post title for the SEO title by default, but you can easily change this. Your pages and posts will not automatically have a description, but we will walk you through adding a description and also setting your site to Autogenerate Descriptions.
Click on “Edit Snippet”. The snippet box will open. There will be a “Meta Description” box as shown in the image below. Write your Meta Description in that box.